Umukinnyi wa filime Glen Powell yinjiye ku mugaragaro mu ruganda rw’ubucuruzi bw’ibiribwa, atangiza sosiyete ye nshya yise Smash Kitchen. Uyu mukinnyi w’imyaka 36 uzwi cyane muri Top Gun: Maverick yizihije iki gikorwa mu buryo bwa Hollywood, atumira ibyamamare n’inshuti ze mu birori byabereye ku busitani bwihariye i Los Angeles, ku wa Gatanu, tariki 4 Mata.
Ibirori byitabiriwe n’ibyamamare byinshi n’inshuti za hafi bashyigikiye Glen hamwe n’abandi bashinze sosiyete barimo Sean Kane na Sameer Mehta, ubwo batangazaga ku mugaragaro ibicuruzwa bya mbere bya Smash Kitchen—ibiribwa by’ibanze byo mu gikoni bifite isuku kandi byujuje ubuziranenge. Mu bitabiriye harimo ibyamamare nka Leonardo DiCaprio, Josh Duhamel n’umugore we Audra Mari, Aaron Paul n’umugore we Lauren, Anthony Ramos, Angela Kinsey, Dylan Sprouse na Barbara Palvin, Ashley Greene, Sasha Pieterse, Katherine McNamara, Jake Shane, n’abandi benshi. Ababyeyi ba Glen, Glen Sr. na Cyndy Powell, na bo bari bahari bishimiye umusaruro w’umuhungu wabo.
Smash Kitchen ni bwo bwa mbere Glen Powell yinjira mu bucuruzi bwo kugurisha ibicuruzwa by’abaguzi, aho yifuza guhindura isura y’isoko abinyujije mu gutanga ibiribwa bifite ubuziranenge, ku giciro gito, bitarimo isukari y’ibinyampeke (high fructose corn syrup), ibirungo by’ubukorano, amabara y’inyongera, cyangwa ibindi birinda bikunze gukoreshwa mu bicuruzwa. Muri iki cyiciro cya mbere, hariho ibirungo bisanzwe nk’agashya (ketchup), inyongeramusaruro y’umuhondo (yellow mustard), mayonnaise, na BBQ sauce, hakiyongeraho n’ibindi bifite uburyo bushya nka Organic Hot Honey Ketchup, Organic Spicy Mayonnaise, na Organic Hot Honey BBQ Sauce.
Ibicuruzwa byose biri munsi ya $5, bikaba bigamije kwegereza abaturage ibisukuye kandi bifite ubuziranenge ku giciro gito. Ubu, ibicuruzwa bya Smash Kitchen biboneka mu maduka ya Walmart yose mu gihugu ndetse no kuri Walmart.com.
Ibi byose bibaye nyuma y’icyumweru gikomeye kuri Glen, aho yari i Las Vegas muri CinemaCon, ashishikariza abafana kureba filime ye nshya yitwa The Running Man. Muri ibyo birori, yahawe n’igihembo cy’icyubahiro cya Star of the Year Award mu birori bya CinemaCon Big Screen Achievement Awards.
Ubu ibicuruzwa bya Smash Kitchen byageze ku isoko kandi filime nshya iri mu nzira, Glen Powell yerekanye ko atari umunyamwuga mu gukina filime gusa—ahubwo ni umucuruzi w’indashyikirwa ufite uburyo n’impano bitangaje.
